Case studies · Camp Network · Jun 2023–Oct 2024
One creator. Five APIs. 60% faster. Fewer support tickets.
At Camp I resolved the same person across TikTok, YouTube, X, Instagram, and Spotify. Data-layer response times down 60%. Metrics chatbot: satisfaction +30%, support tickets −40%.
What changed
- Five platforms that agreed on nothing became one schema. Display names stopped being identity.
- Data-layer response times down 60%.
- An AI chatbot on those metrics: +30% satisfaction, −40% support inquiries — the dashboard stopped being a ticket.
Related 0-to-1: Shield (a16z-backed), sole engineer, four months, customer acquisition +25%.
Why it mattered
The product could not answer “is this the same creator?” without guessing. Public TikTok did not expose the data. Support was answering metric questions by hand. I owned the data and AI layer from pre-seed through Series A. I did not raise that round.
How
- Reverse-engineered TikTok’s private API. Scrapers where docs lied.
- Entity resolution across TikTok, YouTube, Twitter/X, Instagram, Spotify.
- Chatbot on the resolved metrics, not a second warehouse.